Tag: Technology
Benefits of Mobile App Localisation
We live in a mobile world and pretty much, everything we do is dependent on mobile apps. So, it shouldn’t come as a surprise...
AI Translation: Expectations Vs. Reality
AI technology has drastically improved due to scientists enabling computer programs to ‘self-learn’. Hence, a computer can re-program its own code in order to...
AI Technology: How are E-Commerce Companies Utilising it?
If you want an innovative way to drive sales and increase user experience on your website, you should be utilising artificial intelligence (AI) in...
Is AI Translation Really Changing the Industry?
As the business arena becomes more globalised, the need for localisation via translation grows and that growth fuels the need for better and more...
5 Tips for Optimising Your e-Commerce Website for International Audiences
In a globalised business landscape, one of the smartest things you can do is to have an international e-commerce site through which you can...
Is Your Brand Ready for the M-Commerce Shift?
According to Forrester Research, around 50% of all online sales in Europe will occur via mobile devices. So, it’s becoming quite apparent that mobile...
The Major Challenges for Translation Industry
Translation, as an industry, is like any other industry out there. It has its own set of challenges to overcome. It isn’t just about...
6 Things to Know About Developing Successful Blockchain Business
Blockchain startups are a big deal today because of the potential that blockchain technology has to offer. You’ve probably heard of the blockchain being...
The Rise of AI in Translation Industry
Statistics tell us that around 46% of consumers are more likely to buy a product or sign up for a service when it is...
The Importance of Global Marketing
Global marketing can officially be defined as a state wherein companies no longer see their markets as a single entity and are aware that...